JAPANESE STREET FASHION
Kigurumi was born about 10 years ago in Japan. It quickly became a staple of Shibuya and Harajuku fashion culture. Kigurumi has been an iconic part of Japanese street style for the past decade. Despite the popularity in Japan, Kigurumi remained virtually unknown to the Western world until about 2011.
COSPLAY FOR EVERYONE
Kigurumi wearers love the fantasy aspect of becoming their favorite animal in a fun and playful way. It’s like wearing a stuffed animal. By putting on a Kigurumi, you instantly become huggable.
STAND OUT FROM THE CROWD
Kigurumi are about breaking the conventions of traditional attire and taking a trip to the fringes of normalcy. It's more fun over here. Kigurumi – or Kigu, if you're into the whole brevity thing – are quite possibly the coziest thing you will ever wear. They’re fabulous for keeping warm during a cold spell and for standing out from the crowd in the classroom, office, or club. Kigurumi can withstand the wildest parties, the deepest naps, and everything in between. It’s impossible to be grumpy when you’re wearing a Kigurumi.